Designing and building the official website and member dashboard for New Zealand’s anaesthetic technicians

We led a complete digital strategy that turned the platform into the go to CPD hub for technicians across New Zealand, with clear paths to resources, news, events and member services. We mapped the UX, designed a brand system with a distinct New Zealand touch and built the member flows and integrations that keep everything running day to day.

The outcome is a strong, consistent presence across web, with tracking in place so the impact shows up in the numbers. The platform now serves 1,000+ unique members and generates 2,000+ unique sessions per month across 36+ pages of structured content.